Toolkit catalogue
24 downloadable toolkits and managed bundles.
Installer Quote Calculator Sheet
Plug-and-play spreadsheet that turns roof size, panel wattage and feed-in tariffs into a one-page customer quote.
Cold Email Sequence for Homeowners
Seven-step outreach cadence written for residential prospects in EU markets, with proven subject lines and follow-ups.
Roof Survey Question Bank
A field-tested set of 40 discovery questions for in-home surveys, organised by buyer objection type.
Solar Discovery Call Script
Twenty-minute first call structure that qualifies homeowners and books surveys without high-pressure language.
Lead Magnet PDF Template Pack
Six editable lead-magnet PDFs targeting savings, EV charging, battery storage, grants and feed-in tariffs.
Facebook Ad Creative Vault
Curated swipe file of 120 high-CTR Meta ad creatives for solar installers, sorted by hook and offer.
Google Search Ads Keyword Map
Pre-built Google Ads campaign with ad groups, negatives and bid strategy notes for residential solar.
Local SEO Citations Checklist
Step-by-step citation playbook covering 80+ directories that move the needle for installer brands.
Retargeting Funnel Wireframe Kit
Figma-ready landing page, thank-you and retargeting wireframes optimised for solar lead capture.
Appointment Setter SOP Bundle
Operating procedures, KPI dashboards and onboarding scripts for an in-house appointment-setting team.
Tariff & Incentive Briefing Note
Quarterly briefing covering net metering, capital allowances and grant schemes across major EU markets.
Installer Brand Identity Workbook
A practical workbook that walks a regional installer through positioning, tone of voice and visual identity.
CRM Pipeline Template
Pre-configured pipeline for HubSpot or Pipedrive with stages, automations and forecast formulas tuned for solar.
Customer Reference Story Toolkit
Interview templates, release forms and a story canvas for turning installs into shareable case studies.
WhatsApp Lead Nurture Templates
Compliance-aware WhatsApp Business message templates and broadcast plans for warm solar enquiries.
Battery Storage Upsell Playbook
Talk tracks, calculators and visual aids to convert standalone solar leads into battery storage installs.
Quarterly Pricing Strategy Report
Benchmark report comparing residential installation pricing, gross margins and finance offers across regions.
Performance Reporting Dashboard
Looker Studio template that pipes ad spend, leads and signed contracts into one weekly leadership view.
Solar Lead Routing Automations
Zapier and Make blueprints that route inbound leads to the right rep by postcode, source and project size.
Installer Onboarding Playbook
Eight-week onboarding plan for a new installer brand: positioning, paid media, CRM and sales scripts combined.
Lead Generation Quarterly Retainer
Three months of managed paid media and creative production for one regional solar installer brand.
Agency-Grade Strategy Bundle
Quarterly market research, creative refresh and CRM tune-up bundled into a single agency engagement.
Annual Growth Partnership
A full year of lead generation strategy, creative production and dashboarding for installer groups.
Private Growth Workshop
A one-day private workshop for installer leadership covering positioning, paid media and sales operations.